Articles

An Experimental Program Investigating Color-Enhanced and Graphical Information Presentation: An Integration of the Findings

I. BENBASAT, A. DEXTER, P. A. TODD

Communications of the ACM

novembre 1986, vol. 29, n°11, pp.1094-1105

Départements : Informations Systems and Operations Management


A series of three laboratory experiments were conducted to assess the influence of graphical and color-enhanced information presentation modes on decision quality, decision making time, use of information, and user perceptions. The experimental design allowed for the unconfounded study of line graphs and color using a variety of information presentation designs for the same decision making task. Based on the findings of these studies, propositions about the impact of graphics and color on individual decision makers are presented. The influence of presentation mode on human performance and the perceived value of information is related to how well it supports the solution approach to a particular task. The benefits of graphics are limited to reducing decision making time but only when the graphical report has been designed to directly assist in solving the task. Multicolor reports aid in decision making, but only in specific circumstances, that is, their benefits are not pervasive. It appears that color is more advantageous when associated with graphical reports, for certain decision maker types, during learning periods, and in time constrained environments

Les tableurs : évolution et impact

H. THIRIEZ

Modèles et bases de données

décembre 1986, n°5

Départements : Informations Systems and Operations Management


QNET: An Open Queueing Network Model for Material Handling System Analysis

J. Smith, R. Graves, L. KERBACHE

Material Flow

1986, vol. 3, pp.225-242

Départements : Informations Systems and Operations Management, GREGHEC (CNRS)


The Influence of Color and Graphical Information Presentation in a Managerial Decision Simulation

I. BENBASAT, A. DEXTER, P. A. TODD

Human-Computer Interaction

1986, vol. 2, n°1, pp.65-92

Départements : Informations Systems and Operations Management


A laboratory experiment was conducted to assess the influence of graphical and color-enhanced information presentation on information use and decision quality in a simulation setting. This is the third in a series of studies examining the effects of colors and graphics in a managerial decision-making task. The findings reported in this article indicate that graphical presentations are more useful when evaluating information in order to determine promising directions in the search for an optimal solution, but when the task requires the determination of exact data values for computational purposes, graphical reports are less useful than tabular ones. Benefits of color include taking fewer iterations to complete the task. However, these benefits are associated more strongly with the graphical report as indicated by the significantly higher use of color-enhanced graphical reports over monochromatic ones. The benefits of color are also restricted to the early stages in the decision task, with color graphic report usage dropping sharply over time


JavaScriptSettings