Articles

The Role of Television in the Construction of Consumer Social Reality

T. O'GUINN, L. J. SHRUM

Journal of Consumer Research

1997, vol. 23, n°4, pp.278-294

Départements : Marketing, GREGHEC (CNRS)


Toward an Understanding of Consumer Ambivalence

C. OTNES, T. LOWREY, L. J. SHRUM

Journal of Consumer Research

1997, vol. 24, n°1, pp.80-93

Départements : Marketing, GREGHEC (CNRS)


Trade Credit and Credit Rationing

B. BIAIS, C. GOLLIER

Review of Financial Studies

hiver 1997, vol. 10, n°4, pp.903-937

Départements : Finance

https://www.jstor.org/stable/2962334


Asymmetric information between banks and firms can preclude financing of valuable projects. Trade credit can alleviate this problem by incorporating in the lending relation the private information held by suppliers about their customers. Incentive compatibility conditions prevent collusion between two of the agents (e.g., the buyer and the seller) against the third (e.g., the bank). Consistent with the empirical findings of Petersen and Rajan (1995), firms without relationships with banks resort more to trade credit, and sellers with greater ability to generate cash flows provide more trade credit. Finallysmall firms react to monetary contractions by using trade credit, consistent with the empirical results of Nilsen (1994)

Understanding Corporate Identity: The French School of Thought

B. MOINGEON, B. RAMANANTSOA

European Journal of Marketing

1997, vol. 31, n°5/6, pp.383-395

Départements : Stratégie et Politique d’Entreprise, GREGHEC (CNRS)


Understanding the determinants of composting behavior

P. A. TODD, S. TAYLOR

Journal of Applied Social Psychology

1997, vol. 27, n°7, pp.602-628

Départements : Information Systems and Operations Management


This study compared 3 models of waste management behavior: (a) a theory of reasoned action model, (b) an environmental belief-behavior model, and (c) an integrated waste management model which is based on the theory of planned behavior. The three models were compared using data from a sample of over 1,400 individual respondents who each completed a survey and a 2-week diary of their consumer composting activities. Overall, the results suggest that while the environmental beliefs-behavior model and the integrated waste management models both fit the data well, the integrated waste management model provided better predictive power and offers significant insight into the factors that influence composting behavior

Volatility Clustering, Asymmetry and Hysteresis in Stock Returns: International Evidence

M. Crouhy, M. ROCKINGER

Financial Engineering and the Japanese Markets

1997, vol. 4, pp.1-35

Départements : Finance


Volatility Indices for the French Financial Market

M. ROCKINGER, M. Crouhy

Finance

décembre 1997, vol. 18, n°2, pp.29-50

Départements : Finance



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